Michael Crawford

Vice President

Spitfire Strategies
Michael Crawford

Michael Crawford, a vice president at Spitfire, has worked at the intersections of storytelling, culture, and social change to build the movements that won marriage equality with Freedom to Marry and showed young people that their votes are power. At Spitfire, he has worked with a number of higher education clients to demonstrate the value of education, translate complex narratives into memorable messaging, and reach new audiences. As director of marketing at MoveOn, he created cultural strategies to engage new and diverse audiences; built creative partnerships with celebrities, influencers, and advocates; and crafted messaging for top-tier advocacy campaigns. At Freedom to Marry, he led the digital and creative team and played a central role in shaping the narrative around same-sex couples and digital strategy to win marriage nationwide. After the 2015 victory making marriage legal across America, BuzzFeed referred to him as one of the “happiest unemployed people in America.”